* 你应当象审视一本书一样审视一个博客,我想要在阅读博客时得到愉悦, 所以我在寻找那些让我发笑的好文章.听起来很简单, 我知道,但是有时候却很难找到.
* 不要去尝试迎合读者, 不要仅仅因为你"觉得不得不写"而写日记, – 只在你有话要讲的时候再写
* 个人网站的魅力在于没有编辑的清规戒律. 如果你星期一醒来觉得和星期二感觉会完全不同, 那么你的日记应当反映它. 最终,你将找到你所喜欢的自己的声音和风格, 如果你写的东西有趣又或逗乐, 那么你会有越来越多的读者. 你不需要去故意给别人留下印象.
* 不谈工作, 避免写你只是泛泛了解的人. 否则你会最终得罪某些人.
* 博客像一系列给自己的在线随手贴小条, 一个纪录找到有趣的事情或干过的傻事的办法.
* 如果明天有人建立一个博客,用来纪录一只极其富于照相细胞的小猫的童年生活, 我绝对相信会有巨大的流量.
J Quin Parker
* 人们不喜欢阅读巨大的全是牢骚的日记， 他们早就看多了
* 像所有其他网页一样， 频繁的更新，并放入有趣的东西
J Adrian Hon
* 真正的“秘密“是懂得决定你博客成功与否的是你自己，而不是其他人。如果你认为一个好weblog是“每天更新数次,有所有最新的链接，每天被数千人访问 “的话，那么你几乎肯定会失望。但是如果你认为一个好weblog是“你可以定期愉快地写作，并且至少有一些人能够愉快地的阅读“，那么你将会干的很好。
J Meg Hourihan
* 频繁的更新，好的作品，以及个性 – 这些因素的配合是非常关键的的。如果你不能定期的更新（不一定是每天，但要有一固定的计划），博客就难于建立影响和访问量
* 人们如果发现了作品的价值,他们会原谅你的拼写错误. 但如果你不能保持作品的水平,访问量就会下降.
* 不用为谁在阅读而担心, 只写你所感兴趣的题材. 不要去取悦他人, 把精力集中在你认为有意思的东西上
* 设定范围. 考虑你所能舒适地分享多少关于你自己的东西, 你不必"全部交待". 只需要决定你生活的哪些部分你愿意分享, 尝试去找到一个平衡点.
* 记住:所有你发布的东西将被Google和其他网站发现并存档.所以在发布以前认真的考虑一下. 曾有人因为在自己网站上写的东西而被解雇. 决不要因为"他们不用互联网"而假定你所写的关于其他人(家庭成员, 朋友或者同事)的内容不会被他们看到.
* 自打我的网站开始,我祖母就一直在看,所以我一直把他们当成是我的重要读者的一部分. 这让我把写作集中到我愿意和他们分享的内容上, 而减少了乱七八糟的东西. 我想让网站能为广泛的人群所接受
* 我的一个规则是 "不要删除任何一篇日记". 所以在写任何东西之前 我都要思考一下 , 确信我没有把将来会后悔的东西放上去. 因为这个原因我不建议"酒后开博". 你不想第二天醒来看到不记得是自己写的东西.
* Frequency, good writing, and personality – a mix of all those is critical. If you don’t update regularly (it doesn’t have to be every day, but some consistent schedule) it’s hard to gain any following or build traffic.
* People will forgive misspellings and typos as long as they’re finding value in what’s being written. But if you’re not doing it consistently, traffic will trail off.
* Don’t worry about who’s reading, and just write about what’s interesting to you. Don’t try to please some external person, just focus on writing about stuff you think is interesting.
* Set boundaries. Think about how much of yourself you’re comfortable sharing. You don’t have to “tell all”. Just decide which parts of your life you’re willing to share, and try to find a balance that works for you.
*Remember that whatever you publish will be found and archived by Google and other search engines and Web sites. So really think carefully about what you’re putting out there before you do it. People have been fired for the things they’ve written on their Web sites. Never assume that what you’ve written about someone (a family member, friend, or co-worker) won’t be seen by them “because they don’t use the Web”.
* My grandparents have been reading my Web site since its inception, so I’ve always been aware of them as my key audience. That’s really kept my writing focused on things I’d share with them, decreased the amount of swearing or silly whining, and I think in general kept the site accessible to a broader variety of people.
*A rule I have is “don’t delete a post”. So I think before I write anything, making sure that I don’t put something out there that I’ll later regret. For that reason I don’t recommend drunk blogging. You don’t want to wake up the next morning and read something you don’t remember writing!
J Fraser (blogjam.com)
*You should judge a blog like you’d judge a book. I want to be entertained when I read a Weblog, so I’m looking for content that is well written and makes me laugh. Sounds obvious, I know, but it’s sometimes hard to find.
*Don’t try to please an audience, and don’t post simply because you feel like you ought to – only post when you have something to say.
* The beauty of a personal site is that there are no editorial guidelines. If you wake up on Monday you may feel completely different from the way you will on Tuesday, and your posts should reflect this. Eventually you’ll find your own voice and a style you’re happy with, and if what you write is interesting and/or entertaining, then you’ll find an audience organically. You won’t have to try to impress.
*Don’t write about work, and avoid writing about people you know in general. You’ll end up offending someone.
* Avoid “today I did this” posts, unless what you did was extraordinary, or unless you can turn it into something extraordinary.
* A blog is like a series of online post-it notes to oneself, a way to document funny things found or stupid stuff done.
*If someone were to start a blog tomorrow documenting the young life of an extremely photogenic kitten, I can almost guarantee a huge amount of traffic.
J Glenn Reynolds (instapundit.com)
*Post regularly, find topics that interest you and track them steadily, and write carefully (I hate blogs that are full of typos and ungrammatical sentences).
*It pays to be polite. Calling people names can sound fun, but most readers are turned off by it.
*Starting off, pick some topics that you know more about than most other people – your profession, your locality, or whatever – and make those a major part of your blog.
* When you have something especially important, email some other bloggers and let them know. They’re likely to link to you and you’ll pick up readers.
*Get a digital camera if you don’t have one. Photographs liven up a blog and, if they’re good, can really be worth 1000 words.
J Robyn Pollman (tampatantrum.com)
* Retain your sense of self and style – don’t constantly emulate and copy those around you. Your personality needs to shine through first and foremost. It’s what will make your blog unique and “you”.
* Remember that even though you think you’re writing to just friends and family, your words will have a global audience. You never know just who is reading your blog, and where they may be located when reading it.
*When my husband and I started blogging we would frequently mention movies and restaurants we planned to attend. Imagine our shock when individuals reading our blog would just show up at these locations hoping to meet us – and would blog about doing so in their own journals! We quickly learned to write about things we planned to do after the event, and not beforehand.
* You need to develop a thick skin. Blogs experience “trolls” just as forums do. It’s par for the course. Just as any sporting event will have several thousand spectators behaving themselves and having a great time, it only takes one person to jump the railing and cause a public disturbance – so it also is with blogs. It’s just not something bloggers can take personally — although at times it can be hard to follow that advice, depending on what is said.
J Quin Parker (quinparker.com)
* A lot of people start writing without thinking about what they’re going to say.
*People don’t like reading huge, diaries full of angst because they’ve seen it all before.
*As with all Web pages, update it frequently and put interesting stuff on it.
*Know your audience.
J Hash (www.iMakeContent.net)
* A “good” blog has a style which is appropriate to its content. What’s good in a personal blog – highly subjective takes on the world, say – might be wrong in a blog designed to show off a portfolio, an extended CV, or a company blog delivering product info to customers.
* Navigation should be easy. As in designing any Web site, it might be an idea to go easy on blinking icons, music, or colour schemes difficult to scan on screen.
* The blog should do what you say it’s going to do. You want people to come back, to become regular readers, so you need to live up to whatever you promise. If you’ve set up a tech blog, your readers might be surprised if you start writing long accounts of why your marriage/team/country is going down the drain. Of course, in the process you might pick up some new readers and decide to relaunch the blog.
*In a personal blog, there needs to be something that sets it apart from others in its class. It might be that it’s particularly useful – shares inside-track knowledge, provides up-to-the-second analysis, hard-to-find links. Or it might have a point of view that’s unusual, funny, insightful.
*Blogs need a sense of personality. The blog should grow and change, react to whatever world it describes.
*Plan carefully. If your blog takes off, then it might well become a central part of your life.
*Think carefully about what you’re going to call the blog. Assume you’re going to stick with it for a couple of years at least. What sounds cool and groovy today might sound dated tomorrow. What fits in with your lifestyle today might be embarrassing tomorrow.
* Figure out what software you might need. I started with Blogger, moved to Radio Userland and now use, very happily, Moveable Type. Each one has its good points as well as limitations. Do you want to be able to access the blog from other computers? Do you want to be able to create new blogs? What kind of hosting have you got? Think about what software you’re going to use to create images and, if your blog carries news, what kind of news gatherer to get. In general, brush up on your tech skills, your HTML , and get your computer organised.
*Back everything up. Don’t rely on your hosting company. If it goes down, you want to be up and running as soon as possible. And you really don’t want to lose several years’ worth of blog posts!
* Get a broadband connection. It changed the way I blog.
* Think carefully about what you’re writing. You may be happy about sharing intimate details about your love life right now. In a couple of years, you might find it embarrassing.
* When you’re not enjoying blogging – stop, take a break.
J Adrian Hon (www.mssv.net)
* The “secret” is to understand that you’re the person who decides whether your Weblog is a success, not anyone else. If you think that a good Weblog is one that updates every day, has all the very latest links and is visited by thousands of people a day, you’re almost certainly going to be disappointed. But if you think that a good Weblog is something that you enjoy writing regularly, and that at least some people out there enjoy reading, then you’re going to do perfectly fine.
J Jason (www.kottke.org)
* Use correct grammar, no misspellings, and make sure all punctuation is in the right place.
* Never say anything you’re not willing to back up, because people will tackle you about it.
* Don’t panic if no one reads your site; folks will eventually show up. likewise, don’t panic if people are actually reading your site; you could stop writing and they will go away!
J Rannie (www.photojunkie.org)
* Before you begin blogging, figure out your boundaries. Decide how much or how little you are comfortable with disclosing. It’s easier to change your boundaries once you have started blogging, but harder to put up those boundaries after you have crossed the line and posted something that you didn’t think anyone else would see.
*If you want to bring more traffic to your blog, participate in other projects hosted by other bloggers as it’s one way of getting noticed.